Managing Knowledge Workers: New Skills & Attitudes to Unlock the Intellectual Capital in your Organization


Rs. 1077.44

The age of the knowledge worker has arrived. Today, many businesses have more oftheir resources and value tied up in the knowledge and experience of their workers that they do in physical assets or products. The epitome is the high-tech world of young, hot-shot computer programmers who will job-hop for money at the drop of a hat. But knowledge workers are not just employees in high-tech companies. People in advertising agencies, consulting companies, financial institutions - anyone who uses their head more than their hands to create wealth - are all knowledge workers. Knowledge workers are in high demand. Like high-paid athletes, they drive up salaries and signing bonuses but often, throwing financial incentives at the problem is no solution - if you're a small, fast-growing firm, you probably don't have the cash to toss around; and even if you can, one day they'll just leave you for someone else who will pay them more. Simpy throwing more money at the problem, or at the people, only raises the costs of doing business in the new wconomy without improving productivity or quality. Success comes to organisations that can manage this intellectual capital most effectively. But knowledge workers are immune to traditional management approaches. So how does a company attract and retain these free agents of knowledge? Managing Knowledge Workers provides practical strategies for managing, motivating, and retaining knowledge workers, without breaking the bank. The book focuses not just on understanding the value of knowledge in your organization, but on managing the human side of intellectual capital. Shows how to use other more powerful levers than money to attract and retain the knowledge workers critical to your organization success. Provides hands-on advice on creating the right culture and environment through communication, involvement, consultation, and teamwork. Flexibility and growth opportunities for your employees can often make the difference that no amount of money can. Provides practical advice on how to handle new management challenges: how to manage knowledge you don't understand, how to invite and encourage new knowledge to come forward, how to reward employees formally and informally, and much more. Features sample dialogues that offer concrete approaches to dealing with difficult situations. Includes case studies and examples of effective and ineffective organisational responses to the challenges of managing intellectual capital.
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