Managing Global Innovation: Uncovering the Secrets of Future Competitiveness

Rs. 4039.10

What are the secrets of competitive R&D on a global scale? Based on empirical research of over 240 interviews, the authors present new concepts and trends in global R&D management. Case studies from 18 best-practice companies give detailed answers to the most pressing challenges for mastering international innovation. "The new style of global team work is rapidly spreading in all technology areas." Dr. Yutaka Kuwahara, General Manager R&D, Hitachi Europe "The challenge will be the creation of R&D organizations that serve highly networked and distributed enterprises." Mark B. Myers, PhD, Senior Vice President Corporate R&D, Xerox "This excellent book demonstrates how the dynamics of innovation and creativity can be mastered. Important reading for senior management and a must for R&D leaders." Karl Weinberger, Head of Corporate R&D, Schindler Contents: Challenges and Trends: Challenges of Organizing International R&D.- Trends and Drivers in R&D Location.- Organizational Concepts: Towards the Integrated R&D Network.- Establishing Overlaying Structures.- Organizing Virtual R&D Teams: Towards a Contingency Approach.- Emerging Patterns: The Market as a Challenge for R&D.- Managing the International R-to-D Interface.- Transnational R&D Processes.- New Information Technology as an Enabler for Dispersed R&D.- Managing Knowledge and Human Resources.- Best-in-Class: The Pharmaceutical, Chemical and Food Industry: DuPont - Gaining the Benefits of Global Networks.- Roche - Global Differentiation between R and D.- Schering - Synchronised Drug Development.- Ciba - International Research Laboratories in Japan.- Nestlé - Interaction of R&D and Intelligence Management.- Kao - Localizing R&D Resources.- Best-in-Class: The Electronics and Software Industry: Xerox - The Global Market and Technology Innovator.- Canon - R&D as the Motivating Force.- HP - Planet-Wide Patterns in Technology Tapestry.- IBM - Using Global Networks for Virtual Development.- SAP - International Project Management.- Unisys - Localization of Software Development.- Best-in-Class: The Electrical and Machinery Industry: ABB - Technology Management: Think Global, Act Local.- Daimler - Global Knowledge Sourcing and Research.- Schindler - Institutionalizing Technology Management.- Hitachi - Management Practices in Global Industrial Research.- Leica - International Transfer of R&D Activities.- MTU - Partner in International High-Tech Cooperations.- Implications for Organizing Global R&D.
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